TradePlay

Trading Contest Software for Growth

TradePlay is a trading contest SAAS company offering software that allows brokers, prop firms, and creators run their own contests for generating leads or starting a new trading business.

In recent years, the trading world has embraced more gamified approaches—evident in the rise of prop firm challenges and active Discord communities centered around trading engagement. While traditional brokers target deposits running into the thousands, and prop firms often sell challenge programs priced in the hundreds, monetized prize pool contests introduce a shorter-term, lower-cost trading product. This broadens the trading ecosystem and makes it more accessible.

For creators and influencers, contests can serve as a viable entry point to launch a branded trading experience without the higher capital requirements or risks typically associated with brokers and prop firms. Meanwhile, existing brokers and prop firms can expand their offerings with a fun, lower-commitment product that converts efficiently, drawing in new audiences and boosting overall engagement.

 Our solution offers seamless API integrations with popular platforms such as DXTrade, MetaTrader, Tradelocker, MatchTrader and cTrader. We also offer custom integrations if your preferred platform isn’t listed.

We connect with top eCommerce solutions like WooCommerce, Stripe, and PayPal so you can securely collect entry fees. Once the payment is confirmed, the software automatically grants contest access. We can also offer payment in platform through direct API integration with your Payment providers.

Absolutely. Our platform is designed for scalability, allowing you to manage multiple contests—each with unique rules, prize structures, and start/end dates—all at the same time.

We pull data from the trading platform via API at regular intervals. Leaderboard standings are refreshed in near real-time, providing participants with up-to-date performance metrics.

No, our software can be used as a free contest platform that brokers and other trading businesses can use for engagement and lead generation.

Trading contests are a cost-effective way to generate leads, boost user engagement, and showcase your platform’s features. They provide an exciting, gamified experience that can convert prospects into loyal customers. Whereas most top of funnel marketing activity relies on gathering emails with little engagement to the user, for similar effort and spend, trading contests gather leads that will actually use your product and verify the client's interest in trading.

We offer comprehensive support including onboarding assistance, technical troubleshooting, and ongoing maintenance. Our team is available via email and dedicated a Slack channel that we set up with all clients.